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Thoughts, Musings, Shares and Quotes

Time Saving Tips with your Gmail

By Christine | January 2, 2018

We all deal with hundreds of e-mail – daily. Statistics state that an average person receives about 121 e-mails per day. (source) We need to manage our time in RESPONDING to our emails. This youtube video from WSJ’s Joanna Stern shares a lot of useful keyboard shortcuts, hidden features and more tips that can help you…

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Renew and Reinspire, my theme and mantra for this year

By Christine | December 31, 2017

I just finished reading “Million Dollar Women” by Julia Pimsleur. The introduction of the book states that over the past 20 years, women in the US have started nearly twice as many businesses as men, but only 3 percent of all women business owners ever make revenues of one million dollars or more. Most are…

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Is Retail Dead? No, it is Changing.

By Christine | June 19, 2017

I remember wondering when I read about Amazon’s purchase of Whole Foods about its potential impact on small businesses. We know that Amazon has been testing a grocery store where shoppers who already have an Amazon account, go shopping and their items are automatically entered into their “account” and they leave with their items while…

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Stop Making These Mistakes with Your Website

By Christine | June 12, 2017

Quit doing the website yourself. You’re not saving money – not by long shot. You won’t be winning any clients either. Your website needs to be secure – that means it needs to have an SSL certificate. Google will give a nod towards your website because you have an SSL certificate on your domain over…

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Are you using Google Plus Page for Business? You should.

By Christine | April 13, 2017

Today I spoke about social media and we need to look at this least discussed social media network – Google Plus Page for Business Today I spoke my first presentation as a speaker – “The what, why and how of social media” at a non profit organization.  We all know of the top social media…

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Facebook and #Hashtags

By Christine | February 6, 2017

I decided that I would do blog and vlog about various topics revolving around small business and social media and digital marketing. Today because of my client meeting I had with a real estate agent – I would discuss Facebook and Hashtags. This topic can pertain to any small business owner that has a Facebook…

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Your Logo Is Not Your Brand

By Christine | December 7, 2016

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. In reality, the logo is the easy part and only one small yet very important component of your…

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Your website is a living breathing thing like your business

By Christine | November 7, 2016

Let me put it in a different perspective for you about your website – “your website is an open door to your customers and prospects. It is ready to help 24/7. It communicates your brand (who you are) and essentially is an investment, and quite possibly your profit source. It’s a vital part of your business.”…

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You want an effective online marketing strategy that works?

By Christine | October 3, 2016

I’ll tell you the secret of an online marketing strategy that works. The key secret to start with is this: You need to know your target market. Once you have clearly identified who your ideal target market is and where they are, you can create an effective online marketing strategy. Let’s create one for a…

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Search Engines Love Fresh Content

By Christine | September 9, 2016

The more you update your online content the more the search engines will come back and visit your site and the better chance you have at higher search engine rankings. The relevance of the content you place is just as important as how often you add it. You can add news, offers, events, or provide…

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