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Why You Should Not Ignore Bing

Eggs in One Basket

I don’t like putting all your eggs in one basket. For that reason, I like to diversify when it comes to digital marketing strategy. Especially when it comes to search engine optimization. While Google does have the majority market share, it does not mean we should ignore the others such as Bing. We know the […]

Why Your Page Speed is Important for Conversions

Most business owners don’t give much thought about their website page speed. Until one day they realize their website isn’t doing much for them in terms of capturing leads. Then they get into the ‘audit’ mode – analyzing their website to figure out why “it isn’t working.” One of the factors affecting leads and conversions […]

Have You Optimized Your Google My Business Profile?

Google My Business is free. It is a free tool that helps business owners manage their brand’s online presence, not only across Google’s own search engine but also within its growing portfolio of online utilities. Google My Business is designed specifically to give brands much needed impact they need to establish local exposure through online […]