Business

Don’t Become This Business Statistic

  No one wants to fail. According to U.S. Bank, 78% of small businesses fail because they lack a well-developed business and marketing plan. Too many business owners don’t have the time, marketing expertise or analytic skills needed to develop an integrated marketing plan that leads to successful growth. So they often pick a single …

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Happy Woman Online Shopper

To Succeed: Keep Your Online Shoppers Experience in Mind

Your e-commerce website should be able to sell across all devices, not just mobile. While ensuring that your e-commerce website functions across all devices, are you keeping your customers’ shopping experience in mind? Is Your Ecommerce Website Responsive? When it comes to having a responsive e-commerce website, it means that your website can display with …

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Using The Letter “E” of E-A-T Can Help Improve Your Website

When working on your content for your website or your overall content strategy, here is a suggestion that might be helpful. That is using the letter “E” as a guide. The letter “E” in Google’s search quality guideline acronym, “E-A-T.” It stands for Expertise, Authoritativeness, and Trustworthiness. Let’s look at the letter “E” or Expertise. …

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Grow Your Web Design Agency with Web Accessibility Services

This morning, I just met with a client to go over a proposal for web accessibility remediation services for a small fast food service provider who was sued for having an inaccessible website.* What was the issue? Website was inaccessible to those who were visually impaired. (during the audit, we found other issues, but that …

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