Business

7 Essential Strategies to Recession-Proof Your Business for Female Entrepreneurs

  As a female business owner, you’ve worked hard to build your company, and you want to protect it during tough economic times. Recessions can be challenging, but with the right approach, you can safeguard your business and even thrive. In this blog post, we’ll discuss seven strategies to help you recession-proof your business. Be …

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Using The Letter “E” of E-A-T Can Help Improve Your Website

When working on your content for your website or your overall content strategy, here is a suggestion that might be helpful. That is using the letter “E” as a guide. The letter “E” in Google’s search quality guideline acronym, “E-A-T.” It stands for Expertise, Authoritativeness, and Trustworthiness. Let’s look at the letter “E” or Expertise. …

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