Elevate your business with our services:
Branding, Website Growth, Marketing Strategy, and Growth Factor Evaluation.
Starting a Business?
Need help to accelerate growth of an existing one?
Here’s how we can help.
Growth Factor Evaluation
All projects should start with this strategy phase to determine what your company needs to grow. We’ve helped small to medium sized organizations and startups find their Growth Factor. Here’s how it works:
Step 1: Research your product, brand, website, marketing, competition, customer, and market.
Step 2: Provide a brand positioning strategy that exploits the missing gap in the market.
Step 3: Create a brand message guideline so everyone in your company can clearly convey why you’re a better option than the competition.
Step 4: Define the marketing and growth strategy that will work for your company.
Brand Development
The true benefit of branding is buyers will choose you regardless of price, convenience, or other options. These services are ideal for startups or those considering revamping their brand. Branding services we offer:
- Brand positioning and message clarification
- Tagline writing (a.k.a. your verbal logo)
- Visual identity design (logo and all design elements that act as the face of your brand)
- Collateral design
- Pitch deck development
- Brand Guidelines development
Long-Range Website Growth & Design
Your website exists to move someone from awareness to purchase. We plan, write, design, and optimize your website to make purchases happen-no matter what you sell. Website services include:
- Develop a website growth plan
- Write all website copy
- Design all pages of your website
- Write product (or services) descriptions
- Provide an SEO plan and optimize each core page for target keywords
- Write all email automations (newsletter signup, abandoned cart, lead magnet automations, whatever necessary ones you may need.)
- Connect Google Analytics/Google Tag Manager and your tracking pixels
- Integrate email marketing and CRM tools
- Host and maintain your website for updates and A/B testing for continuous CRO growth & optimization
Growth Marketing Strategy & Execution
We’ll handle the heavy lifting of getting customers and clients to find you through compelling content marketing, social media, and advertising. You can think of us as an extension of your team-the one responsible for driving demand. The specific deliverables are based on your industry, goals, and needs, but here are a few of the areas we take off your hands:
- Marketing plan development
- Funnel mapping
- Content marketing plan and schedule
- Writing blog posts
- Crafting compelling articles for industry publications or case studies
- Managing your organic social media content development and engagement (Instagram, Pinterest, Facebook, Twitter, LinkedIn, and YouTube)
- Building lead magnets to drive list growth
- Creating automated email sequences for sales
- Producing your weekly email newsletter
- Developing and managing Instagram, Facebook, Google PPC, Google Shopping, LinkedIn, TikTok, and YouTube paid advertising to drive awareness and purchases